Branding & Marketing
Most people don’t really understand the difference between an image or look, and a Brand.
A Brand is something very specific , something that is unique to your business and something only your business has that sets it apart from your competitors. Your Brand goes across everything you do and starts with your business concept and staff training and then rules everything in your business.
An Image is still good and sets you apart from your local competition but is more about how your business looks to your customer from outside and is not as all consuming as a Brand.
If you want one or two shops or outlets to have impact and be succesfull you need a strong look. If you want to develop a small chain or a strong online product with a view to longevity or sale then you need a Brand.
We can help you appraise your Brand or Image, guide you on how it should be applied across your business and help you develop it into something that will really make Your business stand out.
Basic marketing review services.
Brand Appraisal & Review
I and my branding specialist will conduct an online review of your brand. You will need to supply us with a range of simple information such as your logos and product details and then you will need your phone or a camera as we will instruct you to take a series of photos of your premises, signage and products.
You will have at least 2 Skype sessions with me and my branding designer and we will give you a full written report on where we think your Brand is and what you need to do to improve it.
£400
Marketing Planning
I will help you take a good look at your business, products or services and through talking and questioning you on Skype get to understand where your strengths are and which products or services need to be developed. I will guide you through some basic marketing techniques and help you put a detailed action plan together so that you can clearly exploit your business potential.
£500
We can also help you implement the marketing with added design, campaign management, email and facebook marketing services.
I will be running a series of One Day workshops in easy to get to locations across the North East of England where for a one of cost you can have the benefit of working with me for a full day where I will take you through the key elements of how to effectively market your business.
You will learn all the techniques to ensure you maximise sales leads and profits and will be able to tailor these to your individual business.
We cover Website design, Landing Page Techniques, how to achieve warm email marketing campaigns, press and printed flyer marketing as well as understanding Social Media and other specific marketing techniques.
Most of all you will learn how to understand you own business and discover your unique market dominating position and how to exploit this throughout your marketing.
Only £195
Too busy with sales and customers to look at where you are going or even where you have been?
Why wait to change? Get in touch.